Personalization loop / 42.12s

Checkout becomes the next useful choice.

One purchase and recent browsing context reshape customer discovery without recommending the product that just started the journey.

Silent film with burned-in narrationOpen WebM directly

What You Will See

Customer selects a productThe journey begins with a real sellable product and customer-visible checkout.
Order is placedAddress entry and order placement preserve the purchase context.
Next products remain clickableThe confirmation experience offers eligible alternatives without repeating the purchase.
HOME changes laterPurchase history and recently viewed intent recompose the recommendation strip.

A recommendation is useful when customer history changes the next decision—not when every visitor sees the same popular list.

The visible loop connects commerce behavior to a later customer experience while exclusions keep the starting product out.

Order + recent viewsLong-term purchase and short-term intent

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Recommendation profilesProjected purchase facts and view seeds

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Candidate blendHistory, similarity and fallback

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Eligible HOME stripExclusions, stock and diversity applied

Purchase history is projected inside Recommendation. Recently viewed products remain Catalog-owned and arrive as serving seeds.

A completed checkout leads to clickable next-product discovery and a later personalized HOME strip.

Strategy identity and exact exclusions come from the E2E response assertions; product cards do not display those internals.